WHAT WE DO
We pick Nordic products that the Chinese would love to buy and mix them together in a box
We market the products and the box like crazy on Chinese social media like WeChat, Weibo, Douyin and Xiaohongshu
We sell the box through our own WeChatStore and partner platforms & send directly to Chinese customers
WHAT'S IN THE BOX?
Clean and safe products that Nordic people actually use and love.
Danish, Swedish or Norwegian skincare? Or a mix? Anti-age product? Color makeup? Skincare for men? Beauty accessories? Wellness products? Jewelry? Nordic design?
Our first box - FROM ICELAND WITH LOVE - contains 1 kg of the most popular high quality Icelandic skincare products.
HOW WE MARKET THE BOX
We know Chinese social media and we build the Bing Bang brand using our own social media channels.
We publish relevant content on WeChat, Weibo, BiliBili and Douyin and focus on building a community of dedicated followers.
We use paid channels to earn coverage and drive engagement with our own channels.
We use online to offline (O2O) when applicable. And we have developed the Bing Bang Selfie Tour mini program within WeChat as a brand awareness tool.
HOW WE SELL THE BOX
Cross-border eCommerce (CBEC)
We have a Chinese business license. That allows us to sell your products in China through Cross Border E-Commerce (CBEC).
No Chinese agents, importers or distributors are needed.
You only provide us with basic information about your product. We take care of the rest including customs registration and applications.
When it's done ... we start selling and shipping
Our own sales channels
China is leading in the world in social selling and using content marketing to achieve succes.
Our flagship store is on Chinas most popular social media, WeChat.
We also sell directly through our own channels on other Chinese social media.
And we cooperate with Chinese Key Opinion Leaders (KOL's) who can drive traffic and sell our boxes from their own channels.
WHY BRANDS LOVE THE BOX
We provide easy market entry and marketing
Nordic brands get to:
Do you think the Chinese consumers will absolutely love your product or brand?
Test the Chinese market
Get feedback from our customers
Possibility to buy access to the marketing material we create to cross promote products on their own channels.
Get stronger presence online in China
Attract Chinese importers
Create their own direct sales channel - handled by Bing Bang of course
BEING IN THE BOX IS JUST REALLY GOOD MARKETING
HI, WE'RE BING BANG
We're a tight team of Danes, Icelanders and Chinese experts with great combined skills and experiences in marketing, social selling, Chinese consumer behavior, Chinese social media etc.
Bing Bang is a Danish company and has offices in Copenhagen and Reykjavik. We have a full Chinese business license and operations in Shanghai. That allow us to sell Nordic lifestyle products to the Chinese consumers through Cross Border E-Commerce (CBEC).
Why our name is Bing Bang?
It means popsicle in Chinese.
And everybody loves popsicles!